At a special assembly last Monday the launch of our new MRPS brand was well received by both students and parents. The new brand for Margaret River Primary School includes a fresh logo, motto, website and uniform. These have been developed over the past few months in conjunction with input from staff and parents to produce a brand which is distinctive to our school and its values within our Margaret River community.
The logo (on the banner above this website) was then designed by professional design company, Gumption. It is multi-layered in design and meaning and the four key elements will also become our new factions. To find out more about these elements of the design and what they represent, click here ABOUT OUR LOGO.
To the celebratory sound of party poppers and streamers, Year 7 students, Tom, Sophie, Shelby and Taylor, modelled the new summer uniform and you can get an idea of just how good they look from these pictures. I asked them what the new uniforms felt like and this is what they said.
Tom – “They’re really comfy. The top feels better because it’s aerated. The new basketball shorts are easier to move in. The old ones weren’t stretchy and would strain when you stretched out running.”
Sophie – “The tops are really light and the skirt’s comfy because it’s got the bike shorts underneath so you feel more comfortable when running.”
Shelby – “I like the dress because it’s lighter and more comfortable. It doesn’t feel itchy on the sides and has nice details.”
They all agreed that, “the new hat is a big improvement as it has a string in the head section with a toggle on the back which allows anyone to fit it easily to his or her size to keep it on when running. The brim is less floppy and having the nametag inside the hat will make it easier to read. ”
Prices will be relatively similar to those of the old uniform and the school will be taking orders for the new uniform in week 6 (at this stage) when parents will receive order forms with pricing details. Students can start wearing the new uniform from Day 1 of the 2012 school year.
Many thanks to parent, Peter Griffyn, for his complimentary design of the new website.
This school blog [Big Things Happen] is now linked in as part of our new school website, so make sure you bookmark the new URL (https://mriverps.wa.edu.au/blog).
Have a good look and then let us know how you feel about the new brand in the instant poll below.
Written & Posted by: D. Veary; Photos: D. Veary
A huge congratulations to the Re-branding team, the staff and the creatives who have designed a beautiful, fresh and dynamic look for MRPS. I think it really symbolises the exciting and diverse community that we live in and is a great step forward. I can’t wait to see it implemented.
(The kids seem to have really embraced it as well, so that has to be a huge bonus!!)
I agree with Lee-Anne, and love the way the new logo gives tribute to the “old” design by incorporating it in the new one. What I love the most about the new logo is that it clearly is looking ahead towards the future of our children, acknowledging the importance of taking a long term perspective of education.
The school motto: ‘grow and achieve together’ reflects the inclusive and supportive environment we have encountered at the school since our return to Margaret River in January.
As a parent I am also impressed with the high level of community consultation that Sinan and his team has offered to us during this whole process (seems to be their style 🙂 )
Naturally we enjoy the blog, and being in the web industry ourselves we recognise the great amount of work involved. Thanks Dawn for the poll too, it is great to see what the school community thinks about the branding now when its done.
Couldn’t agree more with Lee-Anne and Jenny. The whole “look’ exceeds my expectations.